
I helped Symmetry Wealth Advisory Group craft a uniqe brand identity that showcased the bespoke financial strategy they offer each and every client.
Symmetry Wealth Advisory Group is a fiduciary institution in Westchester County, New York dedicated to offering bespoke financial advisory services and strategy to their clientele. I was tasked with crafting a brand and identity that felt approachable and welcoming while also highlighting the unique custom-tailored services they offer.
Working with Symmetry offerd me a unique opportunity to add experiential touches within the branding to highlight the personal touches within their services.
Project Scope
My Contribution
- Creative Direction
- Video Production & Editing
One of the unique ways I went about emphasizing the bespoke nature of Symmetry’s offerings was through their business cards.

Leaving a lasting impact is one of the key purposes behind a business card and what better way than to add a personal touch that would connect with every potential client Symmetry advisors met and networked with. Each business card would have a blank space where, when networking or meeting with potential clients, a Symmetry advisor would be able to fill in the name of the person they were meeting with, turning what was once just a piece of paper into a personalized reminder of the kind of service you could expect from Symmetry Wealth Advisors.